Deep diving into random projects to figure out how things work.

Project 1**: Getting an audience for my thoughts**

Result: Getting 100k+ views on my long form Medium articles

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  1. Give context around 2017. Medium was the new sexy platform. Big tech was still seen as doing public good by general public. The next network, crypto, wasn't in the public conversation yet.
  2. Started deep diving into understanding networks. Where big tech was on the cycle of network of monopolies. Knew that crypto was the next network.
  3. Learned how to write:
    1. The Day You Became A Better Writer
    2. Hemingway app
  4. Learned Medium
    1. Wrote Don't Be Evil
    2. Wrote Do it for the 'Gram
  5. Learned distribution:
    1. Front page of NewsHacker
    2. Collected emails via Upscribe

Project**: Support Yang 2020 in my own way**

Result: Sold 1,000 Andrew Yang 2020 pink hats

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  1. Give context around 2019. Trump was elected in 2016 and Democrats didn't understand why they lost. Blamed racists instead of understanding what was happening economically in rural areas. Found hope in Andrew Yang's platform and UBI.

  2. Give context around how problematic the pink hat was for Andrew Yang. Media associated pink hat memes with 4chan and alt-right past Trump supporters. Felt this was a perfect way to support Andrew Yang in my own way by changing the narrative of the pink hats. And to learn how to manufacture and sell merchandise. https://www.nationalreview.com/2019/03/rise-of-the-pink-hats/

    https://twitter.com/willyuwaychang/status/1172252094990094336

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  3. Learned Alibaba and manufactured hats.

  4. Learned Shopify and shipping

  5. Built a Twitter following.

    Made friends with early Andrew Yang influencers and put hats on them. Made wearing a pink hat something the cool Andrew Yang supporters did.

    https://twitter.com/willyuwaychang/status/1183802680180793344

    https://twitter.com/willyuwaychang/status/1162988378943442944

    https://twitter.com/BERNERSforYANG/status/1166883339631939584

    https://twitter.com/Asiantony541/status/1219989088364716035

    https://twitter.com/willyuwaychang/status/1191191330535329794

    https://twitter.com/willyuwaychang/status/1183165884396761089

    https://twitter.com/willyuwaychang/status/1182689019693420546

    https://twitter.com/willyuwaychang/status/1183198815685230592

    https://twitter.com/YGLoveLeaders/status/1183242492377849856

    Made a lot of content. Made my first meme that was taken by the Yang campaign.

    https://twitter.com/willyuwaychang/status/1162182537310982144

    Started #DanceForYang, which was taken by the Yang campaign.

    https://twitter.com/willyuwaychang/status/1205980241597886464

Project 3**: Play around with the restrictions of IG story format to create content.**

Result: Created popular Tiktok Class IG Story that deep dives into why and to use TikTok to gain an audience.

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